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How to Successfully Optimize Your Own Facebook Ads

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Although Facebook has been around since 2004, Facebook marketing didn't really boom until recently. Prior to 2012, Facebook frowned on advertising and allowed only posts from family and friends. Unlike today, Facebook permits ads to appear on the user's news feeds, beginning with the growth of the online advertising industry. To create winning ads and video ad design ideas, you need to understand the secrets to Facebook advertising. To begin, creating winning Facebook marketing campaigns required one crucial component: targeted audiences. Today's internet advertising campaigns rely heavily on search engine optimization, or SEO for short. Social media is a very important part of your online marketing strategy because it allows you to reach out to the target audience you are attempting to reach. However, the demographics of your audience are of critical importance. By way of example, if you're trying to sell watches in Japan, you would not want to run an ad campaign that ...